The Hidden Truths of Amazon Prime Day

The Hidden Truths of Amazon Prime Day

*HIGHLIGHT REEL from*
*Prime Day Unveiled: Trends, Sales, and What Lies Ahead for Retail*

Amazon Prime Day 2025 wasn’t just another sale — it was a blueprint for retail and ecommerce success. In this episode, hosts _Ricardo Belmar_ and _Casey Golden_ talk with _Meghan Barden, Director of Global Retail Media at Rithum,_ to break down the biggest data points, surprising category standouts, and the shopper behaviors that will shape the holiday shopping season.

✅ What you’ll learn:

• The Prime Day 2025 metrics every retailer needs to know before Q4
• How timing, promotions, and category trends hint at Black Friday and Cyber Monday outcomes
• Meghan’s expert strategies for turning Prime Day insights into holiday wins
• The ripple effect on inventory, marketing, and customer loyalty
• Insights into Gen Z's purchasing power and the importance of trust and authenticity in retail marketing

*Retail Razor Show S5:E8*
*Released on August 26, 2025*
https://youtu.be/r9r9347eDp0

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