The Future of Shopping: Immersive Commerce Explained

The Future of Shopping: Immersive Commerce Explained

HIGHLIGHT REEL From
Revolutionizing Retail: Michael Zakkour on Building Immersive Retail Experiences

In this episode, hosts Ricardo Belmar and Casey Golden explore unified commerce, social commerce, live streaming, AI, and the evolution of retail strategies with Michael Zakkour. The discussion includes insights on the evolution of retail in China, the impact of video as a foundational tool for immersive commerce, the role of AI in optimizing retail operations, and the transformation needed for physical store experiences to resonate with today's digitally savvy consumers.

Retail Razor Show S4::E4
Released on August 14, 2024

**Guest info:**
Michael Zakkour, founder, 5 New Digital, - https://www.linkedin.com/in/michael-zakkour-150b865/
Learn more about 5 New Digital - [https://www.5newdigital.com](https://www.5newdigital.com/)
Find *New Retail Born in China Going Global* on Amazon - https://a.co/d/ixqUZzQ

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