"I'm not going through a shopper journey, I'm going through life!" | #podcast #hottake #retail

"I'm not going through a shopper journey, I'm going through life!" | #podcast #hottake #retail

Giri Agarwal, Chief Strategy Officer of Incisiv, explains a fundamental concept for unified commerce - that your customer is not on a shopper journey, but on a journey through life, where shopping simply happens!

from The Retail Razor Show #podcast
S4E2 The Future of Commerce is Unified Commerce
Released on May 28, 2024

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