Released on April 18, 2023
How well do you know your in-store shopper versus your online shopper? If you’re like most retailers, you probably believe you know more about those online shoppers. But what if you had a full set of analytics on your in-store shoppers? What if you knew how shoppers react to a product they pick up off the shelf? Why they put it back instead of purchasing it? Meet ShopperAI, a startup that’s trying to change that perception by leveraging the existing video footage you have from loss prevention cameras to understand shopper intent and sentiment.
It’s the second in our podcast cross-over event with This Week in Innovation and special guest host Jeff Roster! Recorded live and in-person during Shoptalk 2023, Jeff and regular host Ricardo Belmar sit down with ShopperAI’s CEO, Lanor Daniel, and VP of Strategic Growth, Ari Pereira, to learn just how significant the insights are that retailers can learn about their in-store customers using their existing LP camera infrastructure. And if you’re a startup, you’ll also learn some important tips about how to present your solution to retailers by showing compassion first and foremost!
This discussion was recorded live & in-person during ShopTalk 2023 in the ShopTalk Podcast Lounge.
00:00 Show Intro
04:16 ShopperAI Interview
06:14 Origins of ShopperAI
08:00 Converting In-store Data to Insights
12:02 The Consumer Struggle Factor
16:28 Next Generation Shopper Research
27:41 Activating Insights from Data
32:06 Startup Lessons
38:26 Show Recap
40:35 Show Close
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The Retail Razor Show
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Host → Ricardo Belmar,
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Co-host → Casey Golden,
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