Released June 16, 2023
Part of our immersive & anywhere commerce theme this season!
How will retailers embrace immersive commerce? Will it be via AR or VR or both? To answer this question, we meet our latest Retail Transformer – Neil Redding, head of product at Auki Labs. Plus, we welcome special guest host back to the show, Jeff Roster, host of This Week in Innovation podcast. Together we explore why AR and spatial computing may be the answer retailers are looking for to give digital assets a physical presence in the shopper journey. We also examine the impact of Apple’s new Vision Pro mixed reality headset and how this both legitimizes and forever changes the AR/VR landscape. Join us for a unique discussion where we unpack why and how this matters for retail – our conclusions may surprise you!
We’re at number 19 on the Feedspot Top 60 Best Retail podcasts list – if you enjoy our show, please consider giving us a 5-star review in Apple Podcasts and help us move our way up the Top 20!
Even more accolades! We’re feeling the love on the Goodpods podcast player! After our Season 3 launch with Generative AI, this past week we hit these major milestones on the Top Charts:
Top 100 Business Podcasts - at #26 and Top 45 Indie Business Podcasts – at #15
Top 25 Management Podcasts – at #5 and Top 8 Indie Management Podcasts – at #3
Top 47 Marketing Podcasts – at #7 and Top 17 Indie Marketing Podcasts – at #6
Thank you Goodpod listeners! Keep it coming and post your comments!
00:00 S3E2 Neil Redding
00:20 Show Intro
06:14 Meet Neil Redding
14:55 The Grocery Example
22:03 Is it an AR not VR future?
29:23 Why Grocery is where adoption is coming first
36:10 The paradox of choice
42:52 Group Recap Discussion
58:12 The Apple magic - at any price point
01:10:57 Show Close
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The Retail Razor Show
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Host → Ricardo Belmar,
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Co-host → Casey Golden,
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