Anna explains that in the world of *corporate innovation,* dragging a failing pilot is worse than failing fast. With every project being “someone’s baby,” it takes discipline, objectivity, and measurable KPIs to decide whether to scale or shut down.
This moment captures the essence of *startup innovation* inside a Fortune 50 company: balancing creativity with structure, and learning quickly from what doesn’t work. It’s also a powerful lesson in *corporate innovation* — that success isn’t about avoiding failure, but about failing smarter and faster.
In corporate settings, failure is often an inherent part of project management, emphasizing the importance of failing fast rather than extending unsuccessful projects. This approach, crucial for project success, requires clear KPI definition to determine when to pivot or stop a project. Understanding why projects fail and possessing strong project management skills are key to navigating these challenges effectively.
👉 Watch as Anna shares how PepsiCo Labs turns pilots into transformation, proving that *startup innovation* and *corporate innovation* can thrive together when guided by clear KPIs.
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from *The Retail Razor: Retail Transformers* #podcast
*S1E4 How PepsiCo’s Anna Farberov is Revolutionizing Startup Innovation*
*Released on November 20, 2025*
*Chapters:*
00:00 Introduction to Failure in Projects
00:17 Defining KPIs and Making Decisions
00:59 Handling Team Dynamics and Objectivity
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