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Retail Razor Show
- Episodes (9)
- Blog Posts (4)
AI Search Is a Mirror for Your Brand, Optimizing for GEO
Leslie Ann Hall of Iced Media on optimizing for AI search and GEO, and why half of shoppers check Reddit before they buy. Over half of Redditors do a "final check" on Reddit before they make a purchas...
Retailers vs Retail Tech Vendors - No Champion in Their Title
Vicki Cantrell and Dave Finnegan pull back the curtain on how retailers and retail tech vendors actually make decisions, revealing that neither side truly understands the other and that traditional sa...
The New Thing Gap - Saying No to New
The New Thing Gap - What retail took away when it took away the friction, with NYT editor Eric Athas. In 1995, buying a pair of sneakers cost you 30 minutes and five miles of driving. Today it takes a...
The In-Store Retail Media Screens That Out-Earned Walmart.com
This episode tells the rise, fall, and revival of in-store retail media through the lens of Mike Hiatt, who built Walmart’s Smart Network from a 27-inch ceiling display into a high-revenue in-store po...